Family-Owned and Safety-Focused Since 1976.
The Bill Sims Company Inc. began with a mission to support the industries that make everything possible.
What started with helping business owners improve quality evolved into a comprehensive safety consulting business, and eventually into SmartCard®, our patented, behavior-based safety system designed for industries where mistakes can be life-changing. Decades of experience and feedback from our clients have refined SmartCard to address real-world challenges, influence behavior, and strengthen safety culture on the ground.
We remain a family-owned business, still answering our own phones and working side-by-side with our clients to build stronger, sustainable safety cultures for the long haul.

William "Bill" Sims, Sr.
"It is a fundamental human need to avoid being hurt and to avoid seeing others hurt."
Bill passed that heartfelt care for workers' wellbeing on to his children, who run the business together today.


Keeping Our Promise to You
Bill Sr. had a simple question to ask clients: "Have we kept our promise?"
Listening to clients, following through on commitments, and standing behind our services is just how we do business. Technology and workplaces have changed over the last 50 years, but our promise hasn't. We strive to be a trusted partner that delivers practical solutions, responsive support, and results our clients can count on.
Our philosophy is simple.
We believe safety improves when leaders recognize people, not just results. Giving genuine commendation for specific achievements contributes to a positive workplace culture, which is proven to improve employee engagement, retention, and performance.
